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New Analytics news: data-driven attribution for all | OWOX BI
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Common data quality issues and how to overcome them | OWOX BI
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How to boost sales and improve ROI using data and machine learning | OWOX BI
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FiNN FLARE case study: How to calculate the cost of delivery and ROMI considering purchased orders | OWOX BI
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Why you can (or cannot) trust your reports | OWOX BI
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Google Analytics 4: The future of analytics | OWOX BI
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Interview with Fred Pike, managing director at Northwoods | OWOX BI
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How to measure post-view conversions
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SEMrush case study: Why collect raw cost data on Facebook Ads?
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Why your marketing needs to be data-driven | OWOX BI
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Measuring Your ROAS with Business Intelligence
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Data Security and Access Control in Google Cloud Platform
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Marketing analytics checklist | OWOX BI
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How JavaScript Errors Impact Conversion Rate | Solutions
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What is Marketing Attribution Model for Marketer: The Definitive Guide | OWOX BI
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Digital analytics insights: Nancy Harhut interview | OWOX BI
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How to Add Google Analytics to a Facebook Page and Get Brilliant Reports | OWOX BI
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The OWOX BI guide for digital marketers: data collection, dashboards, and templates
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Interview with Julius Fedorovicius, Founder of Analytics Mania | OWOX BI
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How to upload data to Google BigQuery | OWOX BI
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Preparing Your Google Analytics and Other Google Services for GDPR | OWOX BI
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Marketing Attribution for SaaS B2B | OWOX BI
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How a CMO can build an effective marketing analytics system | OWOX BI
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Interview with John Sargent, Director at digital consultancy and agency Think VEN | OWOX BI
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What Is Data Reporting And How To Create Data Reports For Your Business | OWOX BI
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The secrets of PPC specialists – interview with Brad Geddes | OWOX BI
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What is ROI, How to Calculate of Return on Investment? | OWOX BI
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What Is the R Language and How to Use it for the APIs of Google AdWords and Yandex.Direct | OWOX BI
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Google Analytics APIs Limitations and Advantages | OWOX BI
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Online Merchandising | Solutions
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The easiest way to transfer data from/into Google BigQuery | OWOX BI
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How to set up marketing analytics – OWOX BI and Comfy case study
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Impact of Alternative Offers on Visitors' Choice
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How to evaluate traffic channels and increase SMS marketing revenue. The Answear success story
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How to upload data from Instagram to Google BigQuery | OWOX BI
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What is Cohort Analysis and How to Improve Retention? Cohort Report in Google Analytics
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Interview with Amy Hebdon, Co-founder of Paid Search Magic
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CRM remarketing and data – how to improve the effectiveness of re-advertising | OWOX BI
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How to Handle Repeat Transactions in Google Analytics
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How to Analyze Assisted Conversions of AdWords Campaigns | Success Story of IQ Option and OWOX BI
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How to send data from Google BigQuery to Google Sheets and Excel | OWOX BI
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ML Funnel Based Attribution Model
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How to Upload Ads Data to Google BigQuery | OWOX BI
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Kitties vs Facebook Pixel: Your Marketing Past and Future | OWOX BI
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Digital strategy: How to merge ad channels and allocate your budget | OWOX BI
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An In-Depth Look at Google Analytics 4: New Capabilities, Benefits, and Disadvantages | OWOX BI
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PPC Report Template for Marketers and Agencies
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What attribution means in marketing | OWOX BI
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Sales funnel: Setup steps and usage examples | OWOX BI
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When Data Makes Sense: Top 6 BigQuery Visualization Tools | OWOX BI
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How Data Can Be Used In Your Content Marketing Strategy
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ROPO analysis: Why you need it and how to conduct it | OWOX BI
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Statistics in Web Analytics, or How to Become a Data Scientist | OWOX BI
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Interview with Sophie Logan, PPC manager at Adzooma
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What Remarketing Is and How to Set It up in Google Ads and Google Analytics | OWOX BI
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How to assess the effectiveness of product categories, client segments, and landing pages | OWOX BI
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How to improve your marketing reporting | OWOX BI
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Main Metrics and Dimensions Without Which Your Business May Fall Apart | OWOX BI
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ROPO Analysis for Ecommerce – Darjeeling Success Story | OWOX BI
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Success Story: How to Achieve a 15% Email Conversion Rate. | OnlineTours and OWOX
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How to Link Google Optimize and AdWords | OWOX BI
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Guide to Marketing Automation | OWOX BI
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Overview of the main Google BigQuery features - practice writing requests for marketing analysis
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How to Improve the Page Load Speed
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How to Track Post-view Conversions and Learn the Effectiveness of Video Ads - Case 1+1 Digital | OWOX BI
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Ad hoc reporting: The what and the why | OWOX BI
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Web Analytics Challenges of Indonesian Ecommerce Companies | OWOX BI
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10 Best Reporting Tools and Software for Better Decision-Making | OWOX BI
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What is Google Ads Data Hub: everything a marketer needs to know | OWOX BI
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Optimizing AdWords Campaigns Using Smart Goals in Google Analytics
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Interview with Jim Sterne
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ML Funnel Based Attribution Implementation | Solution
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Interview with Tim Wilson
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Dynamic Remarketing in Google Ads: how to set it up via Google Tag Manager
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Interview with Simo Ahava | OWOX BI
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Top 3 Supermetrics Alternatives and Competitors
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7 Ways to Evaluate and Improve Digital Marketing
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Data-Driven Attribution and How it Differs across Google Products | OWOX BI
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A godsend for marketers: how to create reports without analysts and SQL
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20 ways to increase your ecommerce conversion rate | OWOX BI
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Interview with Danny Mawani Holmgaard
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12 reasons to select OWOX BI ML Funnel Based Attribution | OWOX BI
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Standard SQL: Advantages and Examples of Use in Marketing
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How to start selling online | OWOX BI
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How to restore data accidentally deleted from Google BigQuery | OWOX BI
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Multi-Channel Attribution Models
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2020 PPC trends and top resources from 7 PPC influencers
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How to upload raw data from Google Ads to Google BigQuery | OWOX BI
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When Google Analytics 360 Is Not Enough
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Google Analytics CRM Integration – Step By Step Guide | OWOX BI
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Why doesn't anybody high-five the analyst? Answers from Steen Rasmussen | OWOX BI
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The ultimate guide to measuring, analyzing, and improving your marketing with the DMAIC methodology
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Behavioral segmentation: how to optimize advertising campaigns and increase conversions
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What Is a Website Conversion?| OWOX BI
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The list of Top PPC Influencers in 2020
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Interview with Mikko Piippo, co-founder and partner of Hopkins | OWOX BI
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