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Mixpanel
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To build a data culture, focus on outcomes
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He helped shape WallStreetBets. Now Kevin Xu is betting on his own social app.
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Modern marketing analytics: Understanding the full user journey
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Unlocking better data governance with Anomaly Detection alerts and Event Approval
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Get hands-on product analytics and Mixpanel training with Mammoth Growth
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Case Study
Customer - ZipRecruiter
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Case Study
How Boll & Branch improved its website and increased online purchases using data
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Article
5 questions to ask yourself before planning your data architecture
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Custom Buckets: Bringing more easy-to-use analysis power to Mixpanel
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Case Study
DocuSign leverages Mixpanel to accelerate the growth of its 100 million-strong user base
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Case Study
Customer - KKday makes understanding user behavior key to their business
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Case Study
Customer - Mixpanel + Ticketmaster
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Case Study
How AB Tasty adopted a product-led growth strategy to drive free trial conversions
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Article
Choosing the right analytics data architecture tech: A step-by-step guide
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How to establish a product analytics practice
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8 product analytics use cases from our best customer stories
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Twilio Segment's head of tech alliances on the state of CDP and where product analytics fits in
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How I treat my creative copy like a product-using data
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Price Transparency: Putting the customer first in B2B software
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Are you applying biases to your product work? Here's how to self-evaluate
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What to do instead of asking users what they want
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The product data VCs want to see before investing in your startup
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Case Study
How May Used Mixpanel to Drive Product Improvements and Successful Startup Fundraising
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Why focusing on product polish is as important as your next feature
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Case Study
How Immobiliare Accelerated Innovation With Mixpanel
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Case Study
India's Leading MSME App, Khatabook, Drives Scalable User Growth with Mixpanel, driving a 21.39% Increase in Monthly Tracked Users
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Case Study
How Yelp reduced its data analysis cycle time from weeks to days using Mixpanel
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Case Study
Betterment optimizes customer experience
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Article
What is your stickiness metric really saying?
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How 2 hyper-growth companies are using Mixpanel to power and improve their data operations
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What marketers wish their PMs knew about working together
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MAU, WAU, and DAU: Why should we care about 'active' users?
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Top 6 customer retention metrics
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Top 9 user onboarding metrics to track
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Getting engineering buy-in on product analytics
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Boris Jabes on the problems you can solve by putting your data into action
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Creating a great product onboarding experience
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Mobile app user journeys: Definitions, analysis, and best practices
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Why product analytics should be part of every feature sprint
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Building product analytics vs. buying product analytics
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How product analytics helps companies navigate uncertain times
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Success metrics vs. counter metrics: Why you need both
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Getting users to the 'aha' moment-fast
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Why crypto startups need (secure) product analytics
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What is mobile app event tracking?
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Taylor Murphy on the funny thing about data
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How to develop and measure feature adoption
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Partho Ghosh on the hardest parts about transitioning to product-led
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What is user friction?
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Tabular data vs events data
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Our 'shaping' process for product development
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Data thinking vs. product thinking
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What is product operations
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Yamini Rangan on product-led strategies
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Why designers should love (not fear) product analytics
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Visualizing your customer's support experience through Mixpanel
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Article
Becoming product-led: What does it mean?
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Insights: 5 ingredients for better data collaboration
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Insights: Data implementation, starting with the 'why'
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It's never too early to add product analytics to your app
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Insights: Debugging with product analytics
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Data democratization in product analytics
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How to be the go-to engineer for product analytics
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Case Study
Machine learning and product analytics
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Ask an expert: Building a richer customer lifecycle with analytics-tailored user messaging
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Andrew Chen on network effects and competing for growth in a rocketing market
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Article
What does it take to be a good product analyst? (No, it's not a data science degree.)
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Case Study
Japan's leading "Buy Now Pay Later" provider, Paidy, leverages self-service product analytics to analyze and optimize key user funnels and flows
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Case Study
Community engagement expert, Sport Heroes, uses Mixpanel to support CSMs and make informed feature roadmap decisions
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Insights: Using product analytics to find metrics that predict retention
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User interviews and product analytics: My methods for how and when to use each
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Common technical hiccups in your product analytics that are easy to spot
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How healthcare companies can use analytics and optimization tools to improve patient experience
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Ask an expert: Yariv Azatchi on adapting to challenges and driving value to users in changing times
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Article
How to add analytics event tracking in SwiftUI (the elegant way)
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Case Study
Passion Factory uses Mixpanel to find product-market fit and drive exponential growth
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How to make your product more 'self-serve' using product analytics
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A modular approach for integrating an analytics platform (like Mixpanel) into your iOS app
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Metrics that matter: Product analytics for the up-and-coming health tech sector
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Ask an expert: Why you want your feature flags and product analytics working together
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How to protect customer data while running smarter A/B tests
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Tristan Handy on the changing face of the data stack
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Ask an Expert: Instamojo's Head of Analytics on data stack philosophy
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Case Study
Axon ensures a positive user experience | Customer Success Story
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HoneyBook improved conversion rate | Customer Success Story
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codeSpark increased user retention | Customer success story
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Webinar
Three years, 500% growth, zero roadmaps
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GTxcel launched custom analytics | Customer Success Story
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Case Study
Seelk realizes 120% increase in adoption of their logistics app and makes decisions faster with Mixpanel
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Article
Advance Your Product Analytics Strategy - Intro
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Case Study
GoDaddy increases feature adoption | Customer Success Story
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DocuSign accelerates growth | Customer Success Story
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Webinar
The customer data stack
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Webinar
AMA with Moinak Bandyopadhyay, Senior Product Manager, Mixpanel
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Article
Ask an expert: LinkAja Product and Marketing leaders on bringing teams together to drive growth
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Case Study
How PatientPing Revolutionized Connectivity and Collaboration in the Healthcare Industry
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