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All About Connect: Optimove's User Conference, March 20-21, 2024, in London

Article

All About Connect: Optimove's User Conference, March 20-21, 2024, in London

ICE 2024: The CRM Lightning Talks Are Back in Action

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ICE 2024: The CRM Lightning Talks Are Back in Action

Make Every Day Valentine's Day: Make Customers Fall in Love with Relevant, Timely Product Recommendations

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Make Every Day Valentine's Day: Make Customers Fall in Love with Relevant, Timely Product Recommendations

7 Reasons iGaming Operators are The World's Most Sophisticated Marketers

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7 Reasons iGaming Operators are The World's Most Sophisticated Marketers

Optimove ICE 2024: Highlights in Pictures

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Optimove ICE 2024: Highlights in Pictures

Rusty Warner, Forrester VP, Principal Analyst, to Speak at Optimove's Connect Conference in London on March 20-21

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Rusty Warner, Forrester VP, Principal Analyst, to Speak at Optimove's Connect Conference in London on March 20-21

Breaking the 'Too Generous Marketing Habit' Part I: 5 Keys for Marketing Executives

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Breaking the 'Too Generous Marketing Habit' Part I: 5 Keys for Marketing Executives

Thinking Ahead: 14 Strategic Imperatives to Thrive: 2025 Marketing Predictions

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Thinking Ahead: 14 Strategic Imperatives to Thrive: 2025 Marketing Predictions

Measuring Customer Journeys Like a Pro

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Measuring Customer Journeys Like a Pro

How to Leverage Web Push Messaging to Engage with Active and Churned Players in iGaming

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How to Leverage Web Push Messaging to Engage with Active and Churned Players in iGaming

Neil Hoyne, Renowned Customer Analytics Expert & Best-Selling Author, to Keynote Optimove's Connect Conference in London on March 20-21

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Neil Hoyne, Renowned Customer Analytics Expert & Best-Selling Author, to Keynote Optimove's Connect Conference in London on March 20-21

NFL Bettor Behavior Shows Needs for Sportsbook Operators to Know the Player's Lifecycle

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NFL Bettor Behavior Shows Needs for Sportsbook Operators to Know the Player's Lifecycle

Optimove 2023 Year-end Letter to Stakeholders

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Optimove 2023 Year-end Letter to Stakeholders

Conducting a Seamless Experience: The Power of Customer Journey Orchestration

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Conducting a Seamless Experience: The Power of Customer Journey Orchestration

Optimove's 2023 Survey Key Highlight: Brands Still Subject Consumers to Marketing Fatigue

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Optimove's 2023 Survey Key Highlight: Brands Still Subject Consumers to Marketing Fatigue

5 New Year's Resolutions for Exceptional CRM Marketing

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5 New Year's Resolutions for Exceptional CRM Marketing

AI Target Group Discovery for Segmentation

Webinar

AI Target Group Discovery for Segmentation

Optimove Launches Optimove Courses to Enhance Clients' CRM Marketing Skills

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Optimove Launches Optimove Courses to Enhance Clients' CRM Marketing Skills

Segmentation: Why Segmentation & SMS Need to Be Hand in Hand

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Segmentation: Why Segmentation & SMS Need to Be Hand in Hand

UK Meds on Optimove transforming its marketing efforts: "It's been huge for us."

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UK Meds on Optimove transforming its marketing efforts: "It's been huge for us."

3 Tips for Scaling Your Social Gaming App

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3 Tips for Scaling Your Social Gaming App

Revolutionizing AI in Customer-Led Marketing with OptiGenie

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Revolutionizing AI in Customer-Led Marketing with OptiGenie

If CDP and MMH Are Not Born Together, It Can Ruin the Customer Experience

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If CDP and MMH Are Not Born Together, It Can Ruin the Customer Experience

Kilo Health on Optimove onboarding: "Pleasantly shocking process with little development required."

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Kilo Health on Optimove onboarding: "Pleasantly shocking process with little development required."

Lottery CRM Marketing Messages That Hit the Mark

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Lottery CRM Marketing Messages That Hit the Mark

Frightening Issues That Haunt Marketers: From Marketing to Mobile

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Frightening Issues That Haunt Marketers: From Marketing to Mobile

Gaming Operators: Harness the Power of Web-Push

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Gaming Operators: Harness the Power of Web-Push

Unlocking Player Loyalty: Insights from the 2023 Report of Players' Preferences in iGaming Marketing

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Unlocking Player Loyalty: Insights from the 2023 Report of Players' Preferences in iGaming Marketing

Make this Holiday Season a Breeze with Real-Time Marketing

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Make this Holiday Season a Breeze with Real-Time Marketing

Cricket World Cup 2023: What Makes New Players Click?

Webinar

Cricket World Cup 2023: What Makes New Players Click?

Keys to Black Friday 2023: Start Marketing Early and Prioritize Existing Customers

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Keys to Black Friday 2023: Start Marketing Early and Prioritize Existing Customers

How to Create an Effective Mobile Marketing Strategy

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How to Create an Effective Mobile Marketing Strategy

What is email deliverability?

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What is email deliverability?

Quick Tips to Turn One-Timers Into Long-Term Customers

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Quick Tips to Turn One-Timers Into Long-Term Customers

Content Recommendation Engines

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Content Recommendation Engines

Reducing bonus abusers – a quick how-to guide

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Reducing bonus abusers – a quick how-to guide

Cart Abandonment Recovery: 5 Ways to Recover Abandoned Online Shopping Carts

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Cart Abandonment Recovery: 5 Ways to Recover Abandoned Online Shopping Carts

SMS Marketing - Definition, Benefits & Strategy

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SMS Marketing - Definition, Benefits & Strategy

Predictive Models for Responsible Gaming: A Smart Bet for Long-Term Growth

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Predictive Models for Responsible Gaming: A Smart Bet for Long-Term Growth

Site Search - Definition & Best Practices

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Site Search - Definition & Best Practices

Omnichannel Marketing

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Omnichannel Marketing

Personalized Retargeting - Definition & Best Practices

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Personalized Retargeting - Definition & Best Practices

Harnessing the Power of NestJS: Simplifying Backend Development with Real-Life Examples

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Harnessing the Power of NestJS: Simplifying Backend Development with Real-Life Examples

You Asked, We Listened: The QA Tool that Will Help You Scale

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You Asked, We Listened: The QA Tool that Will Help You Scale

Walked Right into That One: How Location Technologies Revolutionize Customer Engagement

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Walked Right into That One: How Location Technologies Revolutionize Customer Engagement

Optimove's 2023 Back-to-School Survey Reveals Strong Consumer Loyalty and Willingness to Spend More

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Optimove's 2023 Back-to-School Survey Reveals Strong Consumer Loyalty and Willingness to Spend More

Can Optimove Help Telecommunications Brands Optimize Marketing Performance?

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Can Optimove Help Telecommunications Brands Optimize Marketing Performance?

What Your Multichannel Marketing Hub Should Be Doing for You – Part II

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What Your Multichannel Marketing Hub Should Be Doing for You – Part II

Optimizing The In-Platform Player Experience – Part III

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Optimizing The In-Platform Player Experience – Part III

Key Challenges CRM Marketers (Shouldn't) Face in 2023

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Key Challenges CRM Marketers (Shouldn't) Face in 2023

Retention Rates Need a Boost? Combine Real-Time and Scheduled Campaigns

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Retention Rates Need a Boost? Combine Real-Time and Scheduled Campaigns

Why Go Beyond Basic Customer Segmentation? It Pays

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Why Go Beyond Basic Customer Segmentation? It Pays

Acquisition Marketing in a Recession? Here's How

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Acquisition Marketing in a Recession? Here's How

What Lottery Brands Can Learn from Casino Operators in CRM

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What Lottery Brands Can Learn from Casino Operators in CRM

6 New Year's Resolutions for Great B2C Marketing

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6 New Year's Resolutions for Great B2C Marketing

"Starting With the Customer Means Understanding What They Like and Tailoring the Next Step Around That"

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"Starting With the Customer Means Understanding What They Like and Tailoring the Next Step Around That"

How To Retain "Fickle" Forex Traders

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How To Retain "Fickle" Forex Traders

And the Pulsey Goes To: The Ultimate World Cup Betting Pattern Awards

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And the Pulsey Goes To: The Ultimate World Cup Betting Pattern Awards

Why 1-to-1 Personalization Isn't True Personalization

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Why 1-to-1 Personalization Isn't True Personalization

Holiday Season Marketing Tips for Retailers

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Holiday Season Marketing Tips for Retailers

Analyzing Your Welcome Journey? Here Are 5 Questions to Ask Yourself Before You Begin

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Analyzing Your Welcome Journey? Here Are 5 Questions to Ask Yourself Before You Begin

How to Optimize the Send Time of Your Campaigns

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How to Optimize the Send Time of Your Campaigns

And The "Pulsey" Goes To...: Mid-World Cup Pulse Awards

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And The "Pulsey" Goes To...: Mid-World Cup Pulse Awards

6 Ways to Re-engage Lapsed Users

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6 Ways to Re-engage Lapsed Users

Inflation? Economic Downturn? Data Shows Black Friday Shopping Reaches New Heights

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Inflation? Economic Downturn? Data Shows Black Friday Shopping Reaches New Heights

What's Your Post-World Cup Retention Marketing Plan for New Online Bettors?

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What's Your Post-World Cup Retention Marketing Plan for New Online Bettors?

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Surprise! Customers Who Return Your Products Are Likely to Return to Your Brand

How Investing in Personalization Will Improve App Engagement

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How Investing in Personalization Will Improve App Engagement

Your Sports Bettor's National Team Is Out of the World Cup. Now What?

Webinar

Your Sports Bettor's National Team Is Out of the World Cup. Now What?

Article

Don't Let Bonus Abusers Abuse Your Brand: Here's How to Avoid Them

Say Hello to Gen Z: We've Integrated with TikTok and Snapchat

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Say Hello to Gen Z: We've Integrated with TikTok and Snapchat

Gen Z Mobile Marketing: 7 Tips to Capture Interest and Drive Engagement

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Gen Z Mobile Marketing: 7 Tips to Capture Interest and Drive Engagement

Final World Cup Tips to Rev Up Your Mobile Marketing Game

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Final World Cup Tips to Rev Up Your Mobile Marketing Game

There's Still Time: 5 Tips to Score a Winning Email During the World Cup

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There's Still Time: 5 Tips to Score a Winning Email During the World Cup

As Consumers Tighten Wallets, Marketers Can Tighten Customer Relationships

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As Consumers Tighten Wallets, Marketers Can Tighten Customer Relationships

CRM Tips for Winning During Black Friday

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CRM Tips for Winning During Black Friday

Building a Mobile App? Here Are The 5 Big App Trends You Need to Be Aware Of

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Building a Mobile App? Here Are The 5 Big App Trends You Need to Be Aware Of

Revealed: Why You Should Invest More in Your Existing Clients on Black Friday and Cyber Monday

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Revealed: Why You Should Invest More in Your Existing Clients on Black Friday and Cyber Monday

5 Things That Scare Mobile Marketers - And How to Avoid Them

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5 Things That Scare Mobile Marketers - And How to Avoid Them

A/B Testing – Should the "Winner Take It All"?

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A/B Testing – Should the "Winner Take It All"?

Spooky Halloween Tricks for Email Marketers

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Spooky Halloween Tricks for Email Marketers

Black Friday Cyber Monday 2022: Going Beyond the Promos

Webinar

Black Friday Cyber Monday 2022: Going Beyond the Promos

Web Push Notifications

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Web Push Notifications

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Retail Proximity Marketing to Elevate Your Brand

iOS 16 and Web Push Notifications: How to Plan For and Execute a Winning Strategy

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iOS 16 and Web Push Notifications: How to Plan For and Execute a Winning Strategy

World Cup Player Behavior: "Oh Yeah" to Mobile and Live Betting

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World Cup Player Behavior: "Oh Yeah" to Mobile and Live Betting

The World Cup Is a Marketer's Golden Trophy: Here's What You Need to Know

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The World Cup Is a Marketer's Golden Trophy: Here's What You Need to Know

The Do's and Don'ts of Email Marketing on Labor Day

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The Do's and Don'ts of Email Marketing on Labor Day

The Retail App Marketer's Guide to Winning the World Cup 2022

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The Retail App Marketer's Guide to Winning the World Cup 2022

Gone so soon? How to Retain World Cup New Players

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Gone so soon? How to Retain World Cup New Players

5 Ways to Win With your Betting App during the World Cup 2022

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5 Ways to Win With your Betting App during the World Cup 2022

Black Friday and Your Mobile App: How to Build Momentum, Increase Sales and Outrun Your Competition

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Black Friday and Your Mobile App: How to Build Momentum, Increase Sales and Outrun Your Competition

World Cup 2022: What Makes New Players Tick?

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World Cup 2022: What Makes New Players Tick?

Agile Marketing - Definition, Benefits & Examples

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Agile Marketing - Definition, Benefits & Examples

There's in-app for that: How to Leverage Personalization across the User Journey

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There's in-app for that: How to Leverage Personalization across the User Journey

Proximity Marketing - Definition, Benefits & Beacons

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Proximity Marketing - Definition, Benefits & Beacons

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