Publicis Transforms Instacart Campaign Management to Lower CPCs By 62% And Drive 130% NTB Growth
Posted May 20, 2025
Publicis Transforms Instacart Campaign Management to Lower CPCs By 62% And Drive 130% NTB Growth

Publicis cut CPCs 62% and grew NTB sales 130% using Skai for smarter Instacart campaign management and automated retail media optimization.