Turning physical adversity into digital opportunity: An examination of retail best practice with Coles Liquor
Associated with
Daniel Keegan Daniel Keegan
Juan De La Pava Juan De La Pava
Brandon Briz Brandon Briz
Posted May 10, 2021
Turning physical adversity into digital opportunity: An examination of retail best practice with Coles Liquor
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Retailers are experiencing unprecedented lockdown and shift to digital-only operations. Many retailers are not equipped to handle the digital surge and are also grappling with budget cuts in an effort to minimize the damage caused by COVID-19 regulations. As such, businesses are looking for innovative means to attract new customers and communicate with anonymous users [...]