Tracking Multichannel, multi-device acquisition is a headache. More so in a world of Answer Engines and voice search. We'll have a good look at those problems, and examine possible solutions. Then we'll look how to most effectively leverage Brand across those channels and devices. This makes my head spin. So I can't wait to get the low down from Aiden Carroll, Stoney G deGeyter, Melissa Fach.Hosted by Jason Barnard.