Greater insight, greater results: How better data helped one agency boost client ROI
Associated with
Kyle O'Brien Kyle O'Brien
Michael Hurley Michael Hurley
4 min read
Greater insight, greater results: How better data helped one agency boost client ROI
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While itʼs fairly easy to find a marketing firm, itʼs not always easy to find a good one - one that can produce consistent, quality
results within the right target audience. To set themselves apart from the masses, Einstein Industries knew they needed to do something different.

Based in San Diego, CA, Einstein specializes in search engine marketing and data-driven marketing strategies to support lead generation. Theyʼve been serving clients in the medical, dental, and legal industries for over 25 years.

Because services in those industries can be quite costly, customers often do extensive research before making an
appointment or pulling out their credit cards. Appealing to them requires a mindful approach that considers their position in the customerʼs journey and speaks to their specific needs and questions.

Itʼs why Einstein relies on CallRail tools like Call Tracking and Form Tracking together to get a 360-degree view of their clientʼs customers, using multi-touch attribution data to create a checks and balances system that allows their clients to make data-informed decisions.

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