Event Sponsorship Pricing Cheat Sheet
3 min read
Event Sponsorship Pricing Cheat Sheet
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How much does a logo placement cost? Are you charging sponsors too much? Can they get a better deal somewhere else? Questions like these are common for events seeking sponsorship. According to sponsorship expert Chris Baylis, this hurdle causes many events to make up the value of their assets. Before you blindly assign dollar amounts to your sponsorship assets, let this checklist help you decide how much to charge sponsors. Download this cheat sheet to learn how to: Segment your attendees and discover more sponsorship opportunities Research competitors and determine the market rate of your sponsorship Find the sweet spot

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