Founded in 2010, wish.com began life as an affiliate site making money by allowing consumers to create wish lists for products purchased elsewhere. Today Wish sells directly to consumers through its site and its app, Wish – Shopping Made Fun.

Similarweb's app analytics help eCommerce companies investigate and understand the relative performance and rates of growth of competing apps in different countries around the world.

As a low-cost, online-only, general goods marketplace, Wish is a clear competitor for AliExpress. This post will explore the growth of the Wish – Shopping Made Fun Android app throughout the world in comparison to AliExpress – Smarter Shopping, Better Living in each country.