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Goodway Group Measures overall 11% Incremental Lift on Bookings From YouTube With Skai's Incrementality Testing Solution
Posted May 27, 2025
Goodway Group Measures overall 11% Incremental Lift on Bookings From YouTube With Skai's Incrementality Testing Solution
Skai Skai

Goodway Group boosted bookings by 11.3% using Skai's YouTube incrementality testing-proving measurable ad impact.

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