Digital transformation has embedded itself in every area of business and within every team. From sales to marketing, and even HR onboarding new hires, building static content experiences isn't enough. Findings show that 86% of customers prefer interactive content than can be accessed at any time, and 80% of customers are more likely to purchase from a brand that offers a personalized experience. To meet the need, each team must utilize the right tools and solutions to capture attention, convert more leads, and increase knowledge retention. The time to build interactive content is here.