Associated with
Giselle Abramovich
Adobe Study: Voice Commerce Rises As Top Priority
Voice technology is quickly becoming the status quo for brands looking to reach and better engage consumers. The numbers make that clear: According to a new study by Adobe Analytics, 91% of 401 business decision makers surveyed said they already are making significant investments in voice, and 94% said they plan to increase their investments in the next year. (CMO.com is owned by Adobe.)
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