Learn how to align Sales and Marketing in your organization with just a few strategic changes.
As marketers, we've gotten used to this idea that Sales isn't our friend. Sure, sometimes we may agree on a topic or a closed deal, but most of the time, we're just trying to avoid each other in the halls.
We all know that this kind of relationship isn't healthy, but with so many challenges for both teams, that we actually forget to actually find ways to come together. Not anymore!