As we approach the end of the calendar year, sales teams are keenly focused on planning and optimization. A crucial element of this planning involves understanding the dynamics of sales leadership and how to harness technology to foster a competitive edge. Sales leaders must adapt by embracing innovative technologies like Artificial Intelligence (AI) to stay ahead. This blog explores how AI and generative AI (GenAI) are reshaping sales leadership and how forward-thinking leaders can harness its power to drive success.