74 percent of consumers discover new needs via social content, and 82 percent of consumers have purchased something they discovered through social media.
How can you make sure that your social posts are being seen by the largest audience?
How does content type influence engagement?
Is there a difference between organic and boosted (or sponsored) posting?
To answer these questions and more, we audited the online presence of approximately 230,000 multi-location businesses and 23 million social posts, Download the report.