Katie White

Katie White

Followed by members
Empty results
This creator has no content on The Juice

I'm a Strategic Communications / Integrated Marketing Professional with valued expertise in data-driven digital campaign development, end-to-end strategy, program planning and activation and sales enablement. I'm recognized for skills in marketing strategy, demand generation and account-based marketing. I spearhead new marketing strategies and initiatives within B2B SaaS organizations, including sales enablement, email marketing and video engagement and selling.

I partner with Integrated Marketing, Lifecycle, Marketing Operations, Product Marketing, Brand and Regional teams to develop SMART campaigns and web experiences that follow media best practices and engage audiences throughout their buyer journey.

Specialties: Communications strategy & development, video marketing, email marketing, demand generation, brand messaging, marketing content ideation and creation, sales enablement, marketing analytics and insights, social media, editorial calendar management, copywriting.