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Lauren Wagner

Lauren Wagner

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I am a passionate marketing technologist with a variety of background experience between sectors and disciplines. I believe every modern marketer has to be at least part marketing technologist and sometimes the most creative ideas come from the least expected places.

Currently, as the Director of Marketing Technology at Okta, my focus is on marketing automation, funnel management, campaign CoE, email channel optimization, data privacy/compliance and talent development.

Specialties: Marketing operations, sales operations, marketing automation (Marketo, Pardot, SFMC), systems and integrations, lead generation, relationship building, business development, campaign development and execution, client relations, vendor relations, contract management, team management, sales support, Salesforce CRM and administration of the tool, basic HTML, nonprofit development, SPSS statistical software, corporate social responsibility (CSR)

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