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Monica Deretich

Monica Deretich

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Marketing to Gen Z: What Retail's Latest Research Says
eBook

Latest Content

How 3 Retailers Built Hyper-Personalized Communications
Article
Four Ways That Gen Z is Changing Shopping Forever
Article
Turning First-Time Visitors into Longtime Customers
Article
Five Ways Gen Z Differs from Millennials When it Comes to Marketing
Article
Navigating An Evolving Privacy Environment
Webinar
Navigating An Evolving Privacy Environment
Webinar
How to Choose the Right Email Service Provider
Article
1

Expert digital marketing strategist with over 13 years of data-driven innovation within the e-commerce space. Proven leadership track record in growing acquisition, engagement and customer lifetime value. Passion for creating personalized customer experiences.

SKILLS
• Digital Marketing
• DTC Strategic Planning
• CRM
• Acquisition
• Subscription Model Programs
• Referral Programs
• Direct Mail
• Email Marketing
• Site Merchandising
• Social Media
• Budget Planning
• Loyalty Programs
• Analytics
• Vendor Management
• Talent Development
• Browser Notifications
• Mobile Messaging
• Vendor Management
• Public Speaking

Presentations & Publications
- “Out-personalizing Amazon” Shop.org - Los Angeles, CA
- “Personalization Wins (and Fails)” Email Evolution Conference – Savannah, GA
- “Crawl, Walk Run Journey to Personalization” Email Insider Summit – Park City, UT
- “The CMO’s Growth Driving Playbook” CMO Council in collaboration with Deloitte
- “CMOs and the Spark to Drive Growth Executive Interviews” CMO Council

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