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Ryan Cantor

Ryan Cantor

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Latest Content

Thryv's Small Business Index: Digital Tools Usage on the Rise
What If Your Software Provider Goes Out of Business?
ThryvPay: Meeting the Real Needs of Today's Small Business
Running a Small Business in a Virtual World: 5 Ways to Adapt to the COVID-19 Outbreak
Why Saying You Can't Compete with Big Business Reviews is a Copout
Want More Stars? The Secret to Improving Your Online Ratings is First-party Reviews

Executive SaaS Leadership: Product, Engineering & Marketing

I am currently the Chief Product Officer overseeing both Product & Engineering and GM of SaaS Division at Thryv, a 5 year old $150M+ ARR SaaS platform. I am responsible for driving ever-evolving innovations serving over 44,000 SMBs throughout the United States. I pioneered a new development methodology delivering exceptional engineering economics achieving a break-even, growing SaaS division within 36 months. Over 5 years I have led user engagement growth of 1400% and average annual revenue growth >20%.

I have assembled a team of 100+ product, engineering and marketing experts over 5 years, with less than 5 voluntary turnover in that timeframe. Leading with culture, vision and purpose is at the core of my leadership style. Committed to data driven decisions helps to eliminate distractive political disturbance, creates more job joy, and lets results shine through.

I am a pragmatic leader who relies on the voice of the customer and data to make the most informed decisions possible. As an entrepreneurial-minded SaaS executive, I am not afraid to make decisions or mistakes. As a mentor and coach to not just my team, but to employees across the organization, I inspire a collaborative high-performing culture.

My speciality is the ability to take complex, high-stress situations and break them down into actionable plans that keep everyone focused. I serve as a buffer and champion of my team against the corporate churn and swirl that can sometimes distract from our mission. My brand identity is a straight shooter executive who gets things done. When I'm "loving" my work, my team and I are executing and driving results that matter for the business. I have been described as focused, direct, honest, and able to deal with ambiguity and lead through change.

I have amassed more than 15 years of business leadership experience, including earlier stints with technology leaders Apple and AOL.

I have led and developed global teams ranging in size from 15 to more than 300, achieving more than $175 million annually in revenue.

► SaaS
► Product Strategy
► Product Development
► P&L Responsibility
► Customer Retention
► Recruiting & Hiring
► Analytics/KPI's
► Growth Marketing
► Strategic Analysis/Planning
► Project/Program Management
► Full-Funnel Marketing Strategy
► Customer Relationship Management
► e-Commerce Management
► Technology Integration
► Revenue Generation
► Budgeting/Forecasting
► Product Packaging & Pricing
► Global Leadership

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