Browsing Creators
Senior B2B content manager and editor | Author at contentfolks ✉️
I’m fio (fee-oh), and I’m the one you call when you’re ready to set up or scale a high-performing content program for your B2B SaaS company.
I’m also the one you read if you subscribe to contentfolks, a fortnightly newsletter that is a blend of sticky notes, big content marketing ideas, and small practical examples. Maybe you’ll find it useful? → contentfolks.substack.com ✉️
Partner
Growth at Quill Inc & CoHost | Helping brands create podcasts
Ali is an experienced growth marketer with a passion for data. She was previously the co-founder and CMO of branded podcast agency, Origins Media Haus, which was acquired by Quill Inc. in 2020.
Her work has been published in many publications including Rolling Stone, the Tim Ferriss blog, Toolbox, Notable Life, and Bay Street Bull. She's also worked directly on driving Quill's coverage in publications like Forbes, Inc, FastCompany, Entrepreneur, Business Insider, and Bloomberg.
Ali has contributed to Quill's many accolades including the best small business award by CanadianSME, the top companies in content marketing award, and launching the Quill Podcast Awards, a notable podcast industry awards ceremony that sheds light on independent creators.
Currently, the Director of Growth Marketing at Quill Inc., Ali excels in merging creativity with data in order to successfully build and grow a brand. Some of Ali's specializations include SEO-driven content marketing, paid acquisition, CRO, strategy creation and execution, and performance reporting.
Partner
Content Marketeer, Copywriter, Website Manager, SMM Manager
- Upper-level content management, analysis and planning;
- Copy - website pages, landing pages, social media posts, blogs;
- Website updates, new pages, articles, news (Wordpress);
- Presentations for sales department;
- Email marketing and lead generation (Pardot, Salesforce);
- SEO optimization - semantic core, main keyphrases, crosslinking, link building:
- Social media marketing: posts, advertisements, communications.
Founder & Global CEO at Yummy Beauty Brands
As an innovative business mogul, community advocate and mentor, Yummie O. has paved the way to become a trailblazer within the hair industry. She is widely known as Founder & CEO of Yummy Beauty Brands inclusive of the multi-million dollar company, Yummy Extensions and in 2020 launched sister company, KOSA Professionals. The development of her passion for entrepreneurship has allowed her to elevate her community while filling gaps within the hair industry with intention and innovation.
GM of Insurance @ ActiveProspect | Consent-Based Marketing Expert
At 20, I knew it all.
At 30, I realized 20-year-old me was a fool.
At 40, I realized that 30-year-old me was just as foolish in different ways.
Experience is a funny thing. You devalue it when you don't have it, but the perspective that it provides is invaluable. Instead of giving me greater confidence, experience has caused me to balance trusting my intuition with a genuine curiosity and desire to understand those who disagree with me.
The path I've taken, through entrepreneurship, data science, marketing, and sales provides me a vantage point of understanding how the revenue machine functions. Terms like "Product-Led" or "Sales-Led" often miss the point. It's always "Customer-Led."
What happens when you're "Customer-Led?" Your customers open doors and become your biggest advocates. A sales team that pays you!
