Key Takeaways
• The answers are in the room
• Socialize the vision with every department
(inside & outside of marketing)
• Repetition and reinforcement is crucia
At my core, I’m a storyteller. I loved being a journalist and orbited my craving for being curious about ‘how the world works’ into a career helping others weave their story thoughtfully and measurably on and offline.
My know-how includes, but is not limited to, developing holistic marketing campaigns that boost brand awareness, thought leadership and targeted lead generation. Additionally, I lead creative teams, multimedia divisions and corporate marketing and communications departments by working in a collaborative fashion to conceptualize and orchestrate connected campaigns that reinforce the great stories behind the brand.