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From Overwhelmed to Empowered: Building a Scalable Social Media Team in Hospitality
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Jan 272025
Every social media manager knows that feeling - the constant pressure to create more content, engage with more followers, and stay active across more platforms. But what happens when you're doing this for not just one, but 25 different hotel properties? Each with its own unique brand voice, target audience, and content needs? It's a challenge that keeps many hospitality marketers up at night, wondering if there's a breaking point. Try Agorapulse for FREE today! 🚀 https://pulse.ly/2zjll0ctjm If you've ever felt overwhelmed by the growing demands of social media management, you're not alone. Maybe you're currently juggling multiple property accounts, feeling like you're spread too thin. Perhaps you're worried about maintaining quality while keeping up with quantity. Or maybe you're simply wondering if there's a better way to structure your social media operations. Today's guest knows exactly how that feels - because she's lived it. As the Corporate Social Media Manager at Springboard Hospitality, Jessica Harrington found herself single-handedly managing social media for 25 different properties. But instead of burning out, she transformed her role and built a scalable system that not only improved results but actually saved money. She's here to share how she did it, and more importantly, how you can too.
Social Pulse Podcast: Hospitality Edition
Agorapulse

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Agorapulse

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