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Should We Be Using the Term Demand Generation? | Chris Walker of Refine Labs | Donuts & Demand

Goldcast
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41 views 1 year ago
In this clip from Goldcast's Donuts & Demand series, Chris Walker, CEO of Refine Labs, defines the term demand generation. Is demand generation truly the right term we should be using? Chris doesn't think so. ๐Ÿ“ ๐€๐›๐จ๐ฎ๐ญ ๐ƒ๐จ๐ง๐ฎ๐ญ๐ฌ & ๐ƒ๐ž๐ฆ๐š๐ง๐ Demand generation marketers, you deserve a treat! Take a monthly break to learn what tactics, strategies, and trends leaders are using to generate more demand and revenue. Join the conversation live on the second Tuesday of every month to get fresh ideas to infuse into your marketing plan. ๐Ÿ“บ ๐‚๐š๐ญ๐œ๐ก ๐ญ๐ก๐ž ๐๐ž๐ฑ๐ญ ๐„๐ฉ๐ข๐ฌ๐จ๐๐ž ๐‹๐ข๐ฏ๐ž: https://www.goldcast.io/donuts-and-de... ๐€๐›๐จ๐ฎ๐ญ ๐†๐จ๐ฅ๐๐œ๐š๐ฌ๐ญ Goldcast is a tailored B2B Events Platform that transforms marketing through the effortless hosting of engaging digital and in-person events. Thousands of enterprise B2B marketers, from companies like Adobe, Microsoft, Zuora, and Mailchimp, leverage Goldcast to boost attendance, create  โ€ฆ...more
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Should We Be Using the Term Demand Generation? | Chris Walker of Refine Labs | Donuts & Demand
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41Views
2023Sep 26
In this clip from Goldcast's Donuts & Demand series, Chris Walker, CEO of Refine Labs, defines the term demand generation. Is demand generation truly the right term we should be using? Chris doesn't think so. ๐Ÿ“ ๐€๐›๐จ๐ฎ๐ญ ๐ƒ๐จ๐ง๐ฎ๐ญ๐ฌ & ๐ƒ๐ž๐ฆ๐š๐ง๐ Demand generation marketers, you deserve a treat! Take a monthly break to learn what tactics, strategies, and trends leaders are using to generate more demand and revenue. Join the conversation live on the second Tuesday of every month to get fresh ideas to infuse into your marketing plan. ๐Ÿ“บ ๐‚๐š๐ญ๐œ๐ก ๐ญ๐ก๐ž ๐๐ž๐ฑ๐ญ ๐„๐ฉ๐ข๐ฌ๐จ๐๐ž ๐‹๐ข๐ฏ๐ž: https://www.goldcast.io/donuts-and-de... ๐€๐›๐จ๐ฎ๐ญ ๐†๐จ๐ฅ๐๐œ๐š๐ฌ๐ญ Goldcast is a tailored B2B Events Platform that transforms marketing through the effortless hosting of engaging digital and in-person events. Thousands of enterprise B2B marketers, from companies like Adobe, Microsoft, Zuora, and Mailchimp, leverage Goldcast to boost attendance, create captivating experiences, repurpose event content, and capitalize on intent data. Follow us on LinkedIn:   / goldcastevents   ๐Ÿ‘‹ ๐†๐ฎ๐ž๐ฌ๐ญ๐ฌ Chris Walker, CEO and Founder of Refine Labs   / chriswalker171   LaShanda Jackson, Director of Lifecycle Marketing at Intuit Mailchimp   / lashanda-jackson-a169667   ๐ŸŽค ๐‡๐จ๐ฌ๐ญ Lindsay McGuire, Associate Director of Content & Campaigns at Goldcast:   / lindsayladeroute  

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Goldcast

3.88K subscribers