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How the Fastest Growing Game In the App Store Retains Its Users
Article
How the Fastest Growing Game In the App Store Retains Its Users
10 Steps To Get You Started with Behavioral Analytics
Article
10 Steps To Get You Started with Behavioral Analytics
Scaling Your Content Marketing Strategy from 0 to 15 Million Visits a Year
Article
Scaling Your Content Marketing Strategy from 0 to 15 Million Visits a Year
What Pied Piper Should Be Doing To Boost Retention
Article
What Pied Piper Should Be Doing To Boost Retention
The Advantage of Cross-Platform Analytics
Article
The Advantage of Cross-Platform Analytics
The Future of Apps Is Apps With Analytics
Article
The Future of Apps Is Apps With Analytics
How Square Built A Data-Driven Culture
Article
How Square Built A Data-Driven Culture
3 Things Product Marketers Can Learn From Beyoncé
Article
3 Things Product Marketers Can Learn From Beyoncé
Amplitude's Commitment to Diversity and Inclusion
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Amplitude's Commitment to Diversity and Inclusion
What the Gboard Teaches Us About Building for Mobile
Article
What the Gboard Teaches Us About Building for Mobile
Four Stories From the Weird World of Startup Analytics
Article
Four Stories From the Weird World of Startup Analytics
What It Means to Be a 'Growth Hacker' According to Julie Zhou
Article
What It Means to Be a 'Growth Hacker' According to Julie Zhou
6 Common Myths About Analytics Vendors
Article
6 Common Myths About Analytics Vendors
Make Sure Your Analytics is Scalable From Day 1
Article
Make Sure Your Analytics is Scalable From Day 1
How Instacart Increased Conversion by Understanding User Behavior
Article
How Instacart Increased Conversion by Understanding User Behavior
What We Learned About SaaS Sites From 30 Hours Of User Testing Data
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What We Learned About SaaS Sites From 30 Hours Of User Testing Data
Fareed Mosavat on 'Being a Product Person Through and Through'
Article
Fareed Mosavat on 'Being a Product Person Through and Through'
The Problem With Over-Investing in Acquisition, and Under-Investing in Retention
Article
The Problem With Over-Investing in Acquisition, and Under-Investing in Retention
Learn Why Your Mobile Users Are Just Not That Into You
Article
Learn Why Your Mobile Users Are Just Not That Into You
Thinking About Building Your Own Analytics? Don't
Article
Thinking About Building Your Own Analytics? Don't
Deep Linking's Role in the Mobile Growth Engine
Article
Deep Linking's Role in the Mobile Growth Engine
We're Getting a Head Start on Diversity
Article
We're Getting a Head Start on Diversity
Slicing and Dicing Your Retention: Takeaways from Growth Clinic
Article
Slicing and Dicing Your Retention: Takeaways from Growth Clinic
4 Logical Fallacies Ruining Your Analytics
Article
4 Logical Fallacies Ruining Your Analytics
Companies Overspend on Marketing, Underspend on Product
Article
Companies Overspend on Marketing, Underspend on Product
Why You Need to Keep Ego Out of Analytics
Article
Why You Need to Keep Ego Out of Analytics
The Definitive Guide to Behavioral Cohorting
Article
The Definitive Guide to Behavioral Cohorting
You Say You're Data-Driven, We Call Bullshit
Article
You Say You're Data-Driven, We Call Bullshit
How to Observe Your Users to Drive Retention
Article
How to Observe Your Users to Drive Retention
7 Steps to Measuring the Success of a Feature
Article
7 Steps to Measuring the Success of a Feature
Make Your Pirate Metrics Actionable
Article
Make Your Pirate Metrics Actionable
How To Set Retention Goals Like A Scientist
Article
How To Set Retention Goals Like A Scientist
Lightning: Lightening the Pain of Front-end Development
Article
Lightning: Lightening the Pain of Front-end Development
14 Women Who'll Jump Start Your Company's Growth
Article
14 Women Who'll Jump Start Your Company's Growth
20 Crazy Effective Mobile Retention Tactics
Article
20 Crazy Effective Mobile Retention Tactics
Three Steps to Increase your Conversion Rate Using Funnels
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Three Steps to Increase your Conversion Rate Using Funnels
Discover The What, When, and Why of User Retention
Article
Discover The What, When, and Why of User Retention
Why a Mixpanel Power User Left to Join Amplitude
Article
Why a Mixpanel Power User Left to Join Amplitude
You're Measuring Daily Active Users Wrong
Article
You're Measuring Daily Active Users Wrong
How Smartly Solved a Web Traffic Mystery
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How Smartly Solved a Web Traffic Mystery
Learn How To Increase Growth Through Retention Analysis
Article
Learn How To Increase Growth Through Retention Analysis
Why You Need Cohorts to Improve Your Retention
Article
Why You Need Cohorts to Improve Your Retention
Takeaways from the First Growth Clinic: Unite Your Company Around One Important Metric
Article
Takeaways from the First Growth Clinic: Unite Your Company Around One Important Metric
How Recent YC Grad Priime uses Amplitude to Build a Better Photo App
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How Recent YC Grad Priime uses Amplitude to Build a Better Photo App
Setting Up Conversion Funnels for A/B Testing Growth
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Setting Up Conversion Funnels for A/B Testing Growth
Discover The Future of Analytics & Product Intelligence
Article
Discover The Future of Analytics & Product Intelligence
The Wild World of Mobile
Article
The Wild World of Mobile
Question the Data: How to Ask The Right Questions To Get Actionable Insights
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Question the Data: How to Ask The Right Questions To Get Actionable Insights
Zynga Analytics at its Peak
Article
Zynga Analytics at its Peak
The Early Days of Web Analytics
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The Early Days of Web Analytics
Putting a Price on Privacy: KeepSafe's Data-Driven Approach to Pricing
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Putting a Price on Privacy: KeepSafe's Data-Driven Approach to Pricing
Why We Chose Redshift
Article
Why We Chose Redshift
Behavioral Cohorts: Find Your Most Engaged Users
Article
Behavioral Cohorts: Find Your Most Engaged Users
Don't Let Big Data Cleanup Get in the Way of Insights
Article
Don't Let Big Data Cleanup Get in the Way of Insights
Events vs. Pageviews: 3 Situations When Pageviews Matter for Your Web App
Article
Events vs. Pageviews: 3 Situations When Pageviews Matter for Your Web App
Optimal Streaming Histograms
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Optimal Streaming Histograms
What's the ONE App You Should Measure Your Retention Against?
Article
What's the ONE App You Should Measure Your Retention Against?
The 3 Axes of Mobile Growth
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The 3 Axes of Mobile Growth
10 Pitfalls to Avoid When Instrumenting Mobile Analytics
Article
10 Pitfalls to Avoid When Instrumenting Mobile Analytics
Find the Key to Your App's Growth Without an Army of Data Scientists
Article
Find the Key to Your App's Growth Without an Army of Data Scientists
Don't Trust Client Data
Article
Don't Trust Client Data