CreatorIQ

CreatorIQ

Website
Why Unilever Acquired K18 Hair
Article
Why Unilever Acquired K18 Hair
In 2024, Creator Content Breaks Free from the Feed
Article
In 2024, Creator Content Breaks Free from the Feed
I Know My Worth: How Erewhon Market Went From LA Luxury to Top Grocery Retailer
Article
I Know My Worth: How Erewhon Market Went From LA Luxury to Top Grocery Retailer
Creator Marketing Best Practices: 5 Keys to Building Authentic Creator Connections
Article
Creator Marketing Best Practices: 5 Keys to Building Authentic Creator Connections
Why Stanley's Viral Moment Was Years in the Making (HBBIP #12)
Article
Why Stanley's Viral Moment Was Years in the Making (HBBIP #12)
Why Fall is UGG's Time to Rise (HBBIP #13)
Article
Why Fall is UGG's Time to Rise (HBBIP #13)
If Jisoo Says the Mini Lady Dior Is the Bag I Should Have, Then I Trust Her
Article
If Jisoo Says the Mini Lady Dior Is the Bag I Should Have, Then I Trust Her
How Raising Cane's Raised the Bar for QSRs (HBBIP #11)
Article
How Raising Cane's Raised the Bar for QSRs (HBBIP #11)
Rethinking Brand Safety in the Age of Machine Learning
Article
Rethinking Brand Safety in the Age of Machine Learning
Creator Economy Expert Lia Haberman's Advice for Working With Creators in Today's Digital Landscape
Article
Creator Economy Expert Lia Haberman's Advice for Working With Creators in Today's Digital Landscape
Watermelon Glow and Strawberry Glaze: How Glow Recipe and Erewhon Win With Influencer Marketing (HBBIP #9)
Article
Watermelon Glow and Strawberry Glaze: How Glow Recipe and Erewhon Win With Influencer Marketing (HBBIP #9)
MrBeast, Kim Kardashian, and Chocolate: This Week in the Creator Economy (HBBIP #8)
Article
MrBeast, Kim Kardashian, and Chocolate: This Week in the Creator Economy (HBBIP #8)
The Secret to Creator Marketing ROI Reporting: Tracking Costs and Performance in One Place
Article
The Secret to Creator Marketing ROI Reporting: Tracking Costs and Performance in One Place
These Are Social Media's Top NBA and NHL Teams (HBBIP #10)
Article
These Are Social Media's Top NBA and NHL Teams (HBBIP #10)
Here's What Happened at CreatorIQ Connect
Article
Here's What Happened at CreatorIQ Connect
Key Takeaways from the 2024 Influencer Marketing Trends Report
Article
Key Takeaways from the 2024 Influencer Marketing Trends Report
Grimace, Pumpkin Spice, and the Clash of QSRs: This Week in the Creator Economy (HBBIP #6)
Article
Grimace, Pumpkin Spice, and the Clash of QSRs: This Week in the Creator Economy (HBBIP #6)
Chief Brand Officer Oshiya Savur on How Creativity and Innovation Transformed Maesa Into the No. 1 Mass Beauty Incubator
Article
Chief Brand Officer Oshiya Savur on How Creativity and Innovation Transformed Maesa Into the No. 1 Mass Beauty Incubator
HBBIP #3: The Hottest Alcohol Brand You've Never Heard Of, and More News You Can Use
Article
HBBIP #3: The Hottest Alcohol Brand You've Never Heard Of, and More News You Can Use
It's Our 100th Episode of Earned! Here Are 10 Things We've Learned So Far
Article
It's Our 100th Episode of Earned! Here Are 10 Things We've Learned So Far
The Best IndyCar Series Marketing Activations
Article
The Best IndyCar Series Marketing Activations
From Productivity to Gaming: Why Notion Taps Into Different Creator Communities to Maximize its Reach to Consumers
Article
From Productivity to Gaming: Why Notion Taps Into Different Creator Communities to Maximize its Reach to Consumers
TikTok's Spark Ads are ROI Cheat Codes. Here's the Data to Prove It.
Article
TikTok's Spark Ads are ROI Cheat Codes. Here's the Data to Prove It.
How AI Powers Better, Faster, Smarter, and Safer Creator Discovery
Article
How AI Powers Better, Faster, Smarter, and Safer Creator Discovery
How LVMH is Dominating the Luxury Markets
Article
How LVMH is Dominating the Luxury Markets
How Did Barbie's Marketing Team Pull It Off?
Article
How Did Barbie's Marketing Team Pull It Off?
Taylor Swift Versus the Super Bowl: This Week in the Creator Economy (HBBIP #5)
Article
Taylor Swift Versus the Super Bowl: This Week in the Creator Economy (HBBIP #5)