Amplitude

Why VoC Is Not Enough

Article

Why VoC Is Not Enough

Product Strategy Template: Focus Your Efforts With These 3 Steps

Article

Product Strategy Template: Focus Your Efforts With These 3 Steps

How Data Lifecycle Management Applies to Product Analytics

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How Data Lifecycle Management Applies to Product Analytics

Insights from Amplitude's 2021 Product Manager Hiring Report

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Insights from Amplitude's 2021 Product Manager Hiring Report

5 Truths of Building a Product Launch Strategy

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5 Truths of Building a Product Launch Strategy

How COVID-19 Impacted Consumer Trends Across 5 Industries in 2020

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How COVID-19 Impacted Consumer Trends Across 5 Industries in 2020

A Guide to Implementing a Successful Data Governance Framework

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A Guide to Implementing a Successful Data Governance Framework

Privacy Policy

Article

Why Product Analytics is the New Standard for Digital Measurement

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Why Product Analytics is the New Standard for Digital Measurement

Terms of Service

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Terms of Service

Why Your Entire Company Should Talk with Customers Weekly

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Why Your Entire Company Should Talk with Customers Weekly

Connection and Compatibility: How OkCupid Uses Analytics to Help People Find Love

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Connection and Compatibility: How OkCupid Uses Analytics to Help People Find Love

Make Better Decisions, Faster, by Enabling Self-Service Data

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Make Better Decisions, Faster, by Enabling Self-Service Data

Working Small and Working Together

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Working Small and Working Together

From Data Analysis to Data Storytelling: Improving Product Experience at Chick-fil-A

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From Data Analysis to Data Storytelling: Improving Product Experience at Chick-fil-A

Data Management Do's and Don'ts for 2021 & Beyond

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Data Management Do's and Don'ts for 2021 & Beyond

What Is Data Management?

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What Is Data Management?

Run a Customer Experience Analysis with Product Analytics

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Run a Customer Experience Analysis with Product Analytics

Maximize the ROI of Your Data Management Platform

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Maximize the ROI of Your Data Management Platform

Use a Mixed-Pattern Approach to Instrumenting Your Product

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Use a Mixed-Pattern Approach to Instrumenting Your Product

Asking Better Questions

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Asking Better Questions

40 Questions to Help You Build Your Product Roadmap

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40 Questions to Help You Build Your Product Roadmap

Keeping the Customer Domain Front and Center

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Keeping the Customer Domain Front and Center

4 Customer Analytics Questions to Understand Your User Journey

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4 Customer Analytics Questions to Understand Your User Journey

Successful Product Management is All About Collaboration

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Successful Product Management is All About Collaboration

How Product Intelligence Helped Under Armour, Well Pharmacy, and NerdWallet Iterate Faster

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How Product Intelligence Helped Under Armour, Well Pharmacy, and NerdWallet Iterate Faster

How Behavioral Cohorts Unlock the Customer Lifecycle

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How Behavioral Cohorts Unlock the Customer Lifecycle

Learning How to "See" Data

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Learning How to "See" Data

The Long Tail of Insights & T-Shaped Instrumentation

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The Long Tail of Insights & T-Shaped Instrumentation

How Product Intelligence Helps You Compete on the Customer Experience (CX)

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How Product Intelligence Helps You Compete on the Customer Experience (CX)

Introducing Product Analytics for Dummies

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Introducing Product Analytics for Dummies

4 Tips to Adapt Agile Product Management to Your Team's Processes

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4 Tips to Adapt Agile Product Management to Your Team's Processes

What Growth Hackers Get Right: How to Use Customer Data

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What Growth Hackers Get Right: How to Use Customer Data

What Is Customer Experience Management and Why Does It Matter?

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What Is Customer Experience Management and Why Does It Matter?

Build, Measure, Learn: the Product Management Lifecycle Loop

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Build, Measure, Learn: the Product Management Lifecycle Loop

Measurement vs. Metrics in Product Analytics Instrumentation

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Measurement vs. Metrics in Product Analytics Instrumentation

How to Use Customer Value Chains in Your Product Development Strategy

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How to Use Customer Value Chains in Your Product Development Strategy

Getting Your Product Team to a Growth Mindset Requires KDIs - Not KPIs

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Getting Your Product Team to a Growth Mindset Requires KDIs - Not KPIs

Getting Started with Product Data Management

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Getting Started with Product Data Management

The Product Outcomes Formula

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The Product Outcomes Formula

Define These Two Inputs for Your Retention Rate Formula

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Define These Two Inputs for Your Retention Rate Formula

How Peloton Harnessed the Power of Emergent Behaviors

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How Peloton Harnessed the Power of Emergent Behaviors

Retention Rate: Meaning, Use Cases, and More

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Retention Rate: Meaning, Use Cases, and More

How Patreon Embraces Cross-Functional Data Leadership

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How Patreon Embraces Cross-Functional Data Leadership

A Guide to Funnel Analysis in 5 Industries (with Graphics and Case Studies)

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A Guide to Funnel Analysis in 5 Industries (with Graphics and Case Studies)

Top 7 Design & UX Podcasts to Inspire Products Your Customers Love

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Top 7 Design & UX Podcasts to Inspire Products Your Customers Love

4 Ways Customer Analytics Software Can Help You Build Better Products

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4 Ways Customer Analytics Software Can Help You Build Better Products

The Data Management Maturity Model (& Where Your Team Fits In)

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The Data Management Maturity Model (& Where Your Team Fits In)

Website Funnel Analysis: Amplitude vs. Google Analytics

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Website Funnel Analysis: Amplitude vs. Google Analytics

Are You Shipping Product Features Faster than You Learn?

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Are You Shipping Product Features Faster than You Learn?

The 4 Truths of Data Management for Product Analytics

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The 4 Truths of Data Management for Product Analytics

How to Calculate Retention Rate in B2B SaaS

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How to Calculate Retention Rate in B2B SaaS

Three Ways Product Intelligence Enables Quick Service Restaurants to Be Competitive

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Three Ways Product Intelligence Enables Quick Service Restaurants to Be Competitive

How to Engage Your Target Customer with Cohort Marketing

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How to Engage Your Target Customer with Cohort Marketing

The 3 Keys to Data Functionality in Product Analytics

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The 3 Keys to Data Functionality in Product Analytics

Optimize your Ecommerce Conversion Funnel with Product Analytics

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Optimize your Ecommerce Conversion Funnel with Product Analytics

How to Accelerate Your Digital Marketing Funnel with Customer Data

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How to Accelerate Your Digital Marketing Funnel with Customer Data

3 Ways to Use Cohort Analysis (Beyond Improving Retention)

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3 Ways to Use Cohort Analysis (Beyond Improving Retention)

3 Ways to Use Conversion Analysis on Your Website

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3 Ways to Use Conversion Analysis on Your Website

3 Strategies to Improve Your Customer Retention Rate

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3 Strategies to Improve Your Customer Retention Rate

Customer Cohort Analysis vs User Cohort Analysis: What's The Difference?

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Customer Cohort Analysis vs User Cohort Analysis: What's The Difference?

Why We Didn't Build Auto-tracking for Amplitude

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Why We Didn't Build Auto-tracking for Amplitude

Increasing Fairness in Machine Learning Systems

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Increasing Fairness in Machine Learning Systems

How we implemented kid-safe analytics with Amplitude

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How we implemented kid-safe analytics with Amplitude

5 Factors to Consider When Building Your Product Strategy

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5 Factors to Consider When Building Your Product Strategy

Why You Should Have a Build AND Buy Product Analytics Strategy

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Why You Should Have a Build AND Buy Product Analytics Strategy

Measuring to Learn vs. Measuring to Conform

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Measuring to Learn vs. Measuring to Conform

Why Churn Analysis is the Key to Improving Customer Retention

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Why Churn Analysis is the Key to Improving Customer Retention

Meet Your Users Where They Are

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Meet Your Users Where They Are

The COVID-19 Digital Report: 15 Trends Across 600 Applications

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The COVID-19 Digital Report: 15 Trends Across 600 Applications

Discover How Retention Rate and Customer Experience Go Hand in Hand

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Discover How Retention Rate and Customer Experience Go Hand in Hand

Building a Modern Customer Engagement Stack

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Building a Modern Customer Engagement Stack

Amplitude Wins Gold in "Support Team of the Year"

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Amplitude Wins Gold in "Support Team of the Year"

3 Things to Do Before Implementing Customer Retention Strategies

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3 Things to Do Before Implementing Customer Retention Strategies

How is Amplitude Different from Google Analytics?

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How is Amplitude Different from Google Analytics?

What is Product Intelligence?

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What is Product Intelligence?

Why You Need a Data-informed Product Strategy

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Why You Need a Data-informed Product Strategy

How Adobe Customers See the Complete View of User Behavior with Amplitude

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How Adobe Customers See the Complete View of User Behavior with Amplitude

Go Beyond Conversions and Measure Customer Engagement

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Go Beyond Conversions and Measure Customer Engagement

Stop Data Snacking

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Stop Data Snacking

Build Your Own Product Discovery Toolbox

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Build Your Own Product Discovery Toolbox

7 Things Every Product Leader Should Know About the North Star Metric

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7 Things Every Product Leader Should Know About the North Star Metric

Sustainable Product Strategy: How to Move from Outputs to Outcomes

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Sustainable Product Strategy: How to Move from Outputs to Outcomes

15 Questions to Make Smarter Product Bets with Customer Insights

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15 Questions to Make Smarter Product Bets with Customer Insights

Why N Day Retention is the Metric that Matters for Mobile Games

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Why N Day Retention is the Metric that Matters for Mobile Games

50 Questions I Ask PMs About Data and Their Teams

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50 Questions I Ask PMs About Data and Their Teams

5 Predictions for the Next Decade of Data Governance

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5 Predictions for the Next Decade of Data Governance

The Attention Game: What it is and How to Play it

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The Attention Game: What it is and How to Play it

Introducing The North Star Playbook

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Introducing The North Star Playbook

How to Analyze the Health of Your App's Product-Market Fit Through Growth Accounting

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How to Analyze the Health of Your App's Product-Market Fit Through Growth Accounting

Practicing Growth Design

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Practicing Growth Design

Amplify 2019 Highlights

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Amplify 2019 Highlights

The UX of Data

Article

Do You Measure Up? Metrics for Enterprise SaaS Product Managers

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Do You Measure Up? Metrics for Enterprise SaaS Product Managers

Tilting the Playing Field With Joshua Arnold

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Tilting the Playing Field With Joshua Arnold

12 Signs You're Working in a Feature Factory - 3 Years Later

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12 Signs You're Working in a Feature Factory - 3 Years Later

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