TikTok for learning: Can we use it for employee training?
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Eleni Zoe Papaioannou Eleni Zoe Papaioannou
Posted Feb 5, 2021 8 min read
TikTok for learning: Can we use it for employee training?

We've come a long way since the days of "poking" and posting songs on someone's Facebook wall. From cultivating business contacts in LinkedIn to reading world news on Twitter, social media have become useful tools for both professional and personal development.

The success of TikTok is closely tied to the characteristics of Gen Z; the first generation born in an internet-connected, mobile world. Gen Z loves fast, authentic, and shareable content that speaks to their values.

These are qualities your employee training should also reflect - even if your current employees are mostly millennials, Gen X, and baby boomers.

After all, Gen Z will be the future of our workforce. Having a learning environment in place that takes their needs into consideration can only be a smart investment.

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