Email marketing is evolving rapidly, with new trends emerging each year that can significantly impact your strategy's effectiveness. To stay ahead of the curve and maintain a strong connection with your audience, it's essential to be aware of these emerging practices while also recognizing the value of ongoing trends that have proven successful in recent years. In this article, we'll delve into the key trends shaping email marketing in 2024, including those that have continued to gain momentum from 2021, 2022, and 2023