B2B Marketing Strategy: Create a B2B Marketing Plan [2021 Guide]
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Macy Storm Macy Storm
Mateah Kittle Mateah Kittle
Posted Jun 22, 2021 17 min read
B2B Marketing Strategy: Create a B2B Marketing Plan [2021 Guide]

Travis owns an office supply store and is looking for new ways to reach out to businesses. Cold calling and newspaper ads aren't working for him anymore, so he wants to figure out how he can reach more clients. He does some research and finds that many business-to-business (B2B) companies use online marketing to get new clients.