Associated with
Eyal Katz
Posted Jul 22, 2021
•
8 min read
What is Social CRM and How to Make It Work for You
B2B marketing campaigns tend to be more like a marathon than a sprint. Finding success at the end of the long B2B sales cycle means knowing your customer and meeting them where they're at, which is why Customer Relationship Management tools are so essential. With a CRM, you can collect and analyze customer data to ...
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