The ABM campaign that increased the average deal size by 2.5x
Associated with
Randy Frisch Randy Frisch
Hillary Carpio Hillary Carpio
2 min read
The ABM campaign that increased the average deal size by 2.5x

In this video, Hillary Carpio, director of ABM at Snowflake, underlines the evolution of ABM as she talks about the data-powered strategy that more than doubled the average deal size at Snowflake.