How B2B Marketing Leaders Can Plan For The Unpredictable
Associated with
Jennifer Ross Jennifer Ross
Adele Sweetwood Adele Sweetwood
Posted Jan 25, 2021 4 min read
How B2B Marketing Leaders Can Plan For The Unpredictable

How do you proactively plan at a time when so little is certain? On this week's What It Means, Vice President and Research Director Jennifer Ross and Principal Analyst Adele Sweetwood explain how B2B marketing leaders can guide their organizations through an unpredictable year ahead.