Providing customer-centric products and experiences starts the minute you put the proverbial pen to paper. Getting feedback at the start-and throughout-the design and development process ensures you are headed down the right path towards creating something amazing for your customers.
We can all agree that customer feedback is the cornerstone for building great products and experiences, however, collecting it hasn't always been easy. And without a seamless and simple way to solicit feedback on designs and prototypes, designers often rely on their gut to make decisions.