What Is a User Group and What Does It Take to Start One?
What Is a User Group and What Does It Take to Start One?

In the age of crowdsourcing, Google, and social media, starting a user group seems to be a trend gone by the wayside. But for one tech giant and its customers, user groups and participation are not only encouraged but thriving.

In late 2016, a group of twelve Oracle Commerce customers and solution providers partnered with Oracle to launch PipelinePros, the Oracle Commerce user group focused solely on Oracle's ATG, Endeca, and Commerce Cloud platforms.

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