4 Mid-Year Influencer Marketing Trends that Brands Need to Know
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Magda Houalla Magda Houalla
5 min read
4 Mid-Year Influencer Marketing Trends that Brands Need to Know

What's currently trending in the influencer marketing industry?
At the beginning of the year, we launched our annual benchmark report, The State of Influencer Marketing 2024, to give you a rundown on the current state of the industry.

But the truth is, the influencer marketing industry is constantly evolving, with countless social media trends and platform updates cropping up on the daily. So, we decided to take a look back at the first half of the year and the shifts that have taken place thus far.

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