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Michael Stoddart
Gojek Brings Disruptive Creativity To SEA's Rideshare Market
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Gojek has been disrupting the ridesharing and logistics industry in Southeast Asia since the startup arrived on the scene in 2010. The now iconic Southeast Asian brand began as a call center with a fleet of 20 motorcycle-taxi drivers (colloquially known as Ojeks), with the objective of providing an innovative solution to Jakarta's traffic congestion problems.
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