Let's take a look at the differences between SMS (text message) and MMS (multimedia messaging service) and see which one is right for your text message marketing needs.SMS is cheap, easy to use and can be used to send a wide variety of messages. MMS, on the other hand, offers more features such as animation, voice messaging and photos. It's also more expensive, but can be useful for larger messages or for marketing purposes. If you're not sure which messaging service to choose, this video is a great place to start!