A sales engagement model is a framework for how your organization interacts with customers and prospects throughout the sales cycle. It outlines the steps, strategies, and tactics you use to engage potential buyers and convert them into paying customers. The goal of a sales engagement model is to maximize results from your sales strategy by providing an efficient process that helps you identify qualified leads, build relationships, nurture prospects, close deals, and retain customers. With an effective sales engagement model in place, you can ensure that each customer interaction is meaningful and productive while also helping to increase overall revenue.

This article teaches you how to create a sales engagement model that will help your organization to engage customers and turn them into paying customers. It will show you the steps, strategies, and tactics to use so that each customer interaction is meaningful and successful. The goal is to increase revenue by having a plan in place for how to interact with customers and get the most out of your sales strategy.