Total of 11 plugins was created. With the support of new plugins and features, not only the UI of the store was revamped, but it also provided with a high-quality personalized experience for the user. All this in its turn provided a huge inflow of store traffic and public interest on the Y Jewelry website. Collaborations with popular bloggers with a lot of followers across different countries allowed to promote effectively the chain of charms feature.
At the current moment, Athenasoft is working on mass-customization feature due to high demand from our users, where a user can customize the whole jewelry they want to purchase. Bachelorette Registry will also be launched to let users write their desired text on jewelry.