How Udemy gets creative with UX research
Associated with
Claire Menke Claire Menke
6 min read
How Udemy gets creative with UX research

Udemy is an online video-based learning marketplace founded in 2010 where any learner can find the right teacher in an area of interest-from Python programming to painting. Our teachers are everyday experts who want to share their knowledge (and make a little money while doing it) by creating video-based content to host on our platform. Students who are interested in learning from these experts can purchase their courses à la carte-no subscription required. The user experience research team at Udemy is a fully mixed-methods group that approaches research with a question-first approach; with all researchers being versed in a multitude of methodologies it allows us to mix and match tools and approaches to answer research questions in more creative ways. Udemy's UX research team has been leveraging UserTesting in unique ways and wanted to share some of those use cases with you.

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