Associated with
Brianna (Hansen) Miller
7 min read
ARPU: How to Calculate Average Revenue Per User
Average Revenue Per User, or per unit (ARPU), is the amount of money the average user contributes to revenue. This growth metric is used in SaaS, subscription-based services, and mobile apps.
More
Ways to Read:
🧃
Juice It
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
CleverTap
Explore more in
Marketing Analytics
![[Event Preview] GTM Partners Emerging Technology Showcase](https://main-app-production-public.s3.amazonaws.com/fe1f7bgstwfm0j0q3yd535n4jmox "[Event Preview] GTM Partners Emerging Technology Showcase")
Featured by Keap
