Improving the customer experience: Personalized product recommendations with Exponea
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Jordan Torpy Jordan Torpy
Posted May 10, 2019 9 min read
Improving the customer experience: Personalized product recommendations with Exponea

Using Exponea's collaborative filtering model for product recommendations, a fashion e-commerce company was able to increase on-site personalization, more than double their click-through rate for recommended products, and increase recommended products added to the shopping basket by 20%. Today's customers expect personalized shopping experiences. One of the largest Czech fashion e-shops (we'll call them "Alpha"), [...]

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