Successful CFOs can make informed decisions quickly, adapting to change and implementing new strategies with great speed. How do they do it?
It's hard for a CFO to gather the data to make rapid decisions if plans for finance, sales, and operations are not connected. Disconnected plans lead to redundancies, delays, and inefficiencies. For example, if growth targets are set by strategy and finance, but finance systems are not connected to sales, it can take a long time to set sales quotas and map sales territories at the start of the year-leaving salespeople without a target, and costing them valuable selling time.