While you might promote your videos on social media, via email, or even in paid ads, you also want folks to find your videos when searching online. So how do you do that? Add videos to your website, use video SEO to get them to rank in search results, and watch the organic traffic roll in.

Keep reading to get into the nitty-gritty of video SEO, discover the best practices for getting your videos to rank higher, and learn how to track your video SEO performance.