How Lyft Used an Account-Based Marketing Strategy To Help Essential Workers
Associated with
Jenifer Ho Jenifer Ho
Posted Feb 26, 2021 11 min read
How Lyft Used an Account-Based Marketing Strategy To Help Essential Workers

With a strong foundation in ABM, Lyft was able to quickly pivot to assisting essential workers with rides to work during the pandemic.

More Ways to Read:
🧃 Summarize The key takeaways that can be read in under a minute
Sign up to unlock