Artificial intelligence is not just the buzzword of the month; it's here to stay. There has been an explosion of AI tools and practices in the broad market that are already transforming teams, job descriptions, and economies. And while it's still the wild west in many ways, users can find safe harbor in companies like Aprimo that know how to take the broad concept of artificial intelligence and harness it not only to boost efficiency and productivity but also to evolve the way they do business at scale.