Does Social Media Make Sense for B2B Companies? [Marketing Cast]
Associated with
Brian Halligan Brian Halligan
David Meerman Scott David Meerman Scott
Magdalena Georgieva Magdalena Georgieva
2 min read
Does Social Media Make Sense for B2B Companies? [Marketing Cast]

While differences between B2B and B2C marketing exist, they shouldn't discourage B2B companies from emulating successful examples set by B2C companies.

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