One you have automated texts up and running, it's time to think about your one-off broadcast texts. Everything from product launches to VIP offers to behind the scenes updates. Broadcast texts can help you generate sales quickly even if you only have a handful of subscribers. Seriously. One brand Ben has worked with closely used text and email to launch a product. The text went to 100 contacts and drove more sales in a shorter period of time than the email that went out to several thousand contacts.