DIGITAL RIVER IN A WORLD OF INFLATION, ECOMMERCE REIGNS
DIGITAL RIVER IN A WORLD OF INFLATION, ECOMMERCE REIGNS
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Recession and inflation are the unfortunate buzzwords of our time. As
consumers manage tightened budgets amid continued uncertainty, brands
need to understand how consumer behavior and belief has been impacted by
these macroeconomic trends.
Digital River surveyed 2,000 Americans1 on how rising costs have impacted the
way they think about their spending as well as how they approach their
purchases, particularly in challenging economic times.

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