How CRO experts The Good used Hotjar to help their client increase conversions by 132%
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Maggie Paveza Maggie Paveza
4 min read
How CRO experts The Good used Hotjar to help their client increase conversions by 132%

The Good is a leading Conversion Rate Optimization (CRO) agency based out of Portland, Oregon. With a mission to "remove all the bad online experiences until only the good remain," they help clients convert more of their existing website visitors into buyers.

One of The Good's previous clients is Swiss Gear, a company that sells a variety of goods, from high-quality backpacks, luggage, travel accessories, and watches to the well-known Genuine Swiss Army Knife™️. In line with its agency mission, The Good helped Swiss Gear improve website experience, grow average order value by 20.1%, and boost overall online revenue by a stunning 132.7%